In January 1999, the biotech industry boldly predicted that within five years 95 percent of all commercial seeds in the world would be genetically modified and patented.They did not anticipate the gag order of a scientist being lifted three weeks later in Europe. A firestorm of media reported on his results of a GMO-feeding study. Over 700 articles were written within a single month in the UK.In 10 weeks, the tipping point of consumer rejection was achieved in Europe – heralded not by the European Commission banning GMOs, but by Unilever banning GMOs, then Nestlé, and then virtually everyone in Europe because they realized that using GM ingredients had become a marketing liability. This is what we call a tipping point.”
US Now Reaching the Tipping Point
“This shows an enormous desire and demand for non-GMO products,”Smith says. “There are now 10,000 products in our NonGMOShoppingGuide.com database that are verified as non-GMO, and that’s expanding every day.”“It’s actually happening in a big way. The next stage of the tipping point was heralded by a New York Times article1 on the 27th of May. If you were to read it from the perspective of a food product manager, you would realize the absolute need to make a decision.I call it the stage of ‘awake and scramble,’ where they wake to the fact that the GMO movement is in place. It’s not going away. And if they want to participate, they got to scramble for non-GMO ingredients now because they may not be able to get it later.”
Signs of the Times
- The March Against Monsanto in 52 countries by more than two million people
- Labeling laws proposed in more than two dozen states, which subsequently passed in Connecticut and Maine. Washington State will probably pass a GMO labeling bill as well this fall
- Hundreds of companies have enrolled in the Non-GMO Project, and some non-GMO companies fret they may lose their sources of non-GMO ingredients to the new-comers
- Farmers now receive more non-GMO premiums
- Some companies are already going overseas to get non-GMO ingredients
“The next stage of the tipping point is coming up very soon. It is called the battle for market share.”
The Battle for Market Share—Ready, Set…
“This could happen at any time. It’s expected as early as August. Once it happens, the stopwatch starts ticking,” Smith says. “If we can move the sales in the direction of the Non-GMO Project Verified product and the other one starts reducing market share, it becomes the sell signal for the entire industry. If there’s a delay, if there’s no change in there, then the tipping point may stall and companies may use that as an excuse to say, ‘Well, maybe this will go away or be firewalled into the natural food space.”
“I was speaking at MIT recently and someone from the audience said, ‘We saw the film. Before that, my six-and-a-half-year old was violent and out of control. They wanted to take him out of school and actually label him retarded. After changing his diet, a month later, I had a new child. All of those problems went away.’ We’re getting that information out to the moms.”
“I go around the country and ask audiences, ‘How many of you have significantly removed GMOs from your diet?’ And then I say, ‘Okay, tell us all what improvements you’ve noticed.’ We hear: allergies; headaches; fatigue; gastrointestinal disorders; kidney and liver problems; diabetes; high blood pressure; skin problems; aggression; depression; infertility.Someone said, ‘My client couldn’t get pregnant for five years, switched to a non-GMO diet, and was pregnant three weeks later.’ Another woman said, ‘My four-year-old started talking.’ We hear from parents of autistic kids –even from an autistic person directly – who told me when they switched to a non-GMO diet, the symptoms alleviated. An autistic man in his 60s came up to me and said, ‘I would never be able to come to this meeting with you had I not changed my diet, because these symptoms were preventing me from this type of social interaction…’ A lot of people also lose weight when they get rid of GMOs. It’s another main feature that we have to highlight, which we haven’t done a good job at.”
“They realize when they look inside this technology of mixing and matching across kingdoms and species and forcing DNA into new species that have never been there before, that it is against their faith. And then when they see the evidence showing that it’s actually causing health problems, it confirms what they believe. Many of them are getting onboard to direct their congregations to avoid GMOs.”
“We are finding – based on the experiences of veterinarians and pet-owners – that animals that eat the byproducts of the human food supply are suffering from the same diseases and disorders that humans are suffering from. We have veterinarians saying that animals and livestock – pets and horses – are all suffering from eating GMOs and improve when they get rid of GMOs,” Smith says.
Vote Non-GMO with Every Purchase
“We know that the information that we’re presenting at the Institute for Responsible Technology2 has been tested to verify change in people’s diet very quickly,” Smith says.”I recommend getting involved in our materials—our free newsletter at ResponsibleTechnology.org, for example—and sharing that information with others.”
Results from Animal-Feeding Studies Correlate with Human Disease Patterns
“We heard from two people at a meeting in Arizona, someone whose husband was nearly on dialysis and someone else who had three kidney transplants – both situations reversed when they changed their diet.You see things like the animal-feeding study out of Russia where the babies were a lot smaller after being fed GE soy, and you see the incidence of low-birth-weight babies is going up in the United States… Deaths from senile dementia moved along at a certain pace, and then when GMOs or Roundup were introduced, it shot up… So, you see these correlations between these four things now: (1) the animal-feeding studies, (2) people getting better [when removing GMO], (3) livestock getting better [when removing GMO], and (4) changes in the disease rates.”
Glyphosate Toxicity—Another Hidden Danger of GE Foods
“Roundup is actually patented as a biocide. It’s an antibiotic, it kills bacteria. That affects not only the soil, killing the beneficial bacteria that provide the nutrients to the soil, but it also kills the beneficial bacteria in your gut… It kills the Bifidus. It kills the Lactobacillus. But it keeps alive the E.coli, salmonella, and botulism, which is not something we want to keep alive. When you kill the beneficial gut bacteria, it affects your immune system and digestive tract.”
The Road Ahead…
“We’re seeing now that it’s a movement that has its own life,” Smith says. “[At a recent event] someone said to me, ‘My dad saw the film Genetic Roulette, took GMOs out of his diet, sent us all a copy of the thing, and bought land so that he can produce food.’What’s happening now is that there is a self-organizing and spontaneous uprising of people who have been maybe prescribed a non-GMO diet by the thousands of doctors who are doing so, or been inspired to remove it by watching our film or your materials, etc. This is a movement. The food industry now recognizes it. Those who are in a position to move quickly will take the most advantage of it. They’ll see an increase in sales in the US as happened in Europe and Australia in the early days when their tipping point happened.Right now, in the 17 years that I’ve been working on this, when I was first alerted to the health dangers of GMOs by a genetic engineer, I have never seen a more potent window of opportunity. We know that we can’t ask the Obama administration for a bow out. We can’t wait for the FDA to become awake. We have to do it ourselves. The key is we are already doing it ourselves. There’s a momentum. Non-GMO products are growing faster than anything else right now in terms of categories, and the momentum is on our side.The big test will be very shortly when we look inside the aisles of Safeway, Walmart, and Kroger – not the Whole Foods – to see if our message is moving the needle to win the battle for market share. If it does, every GMO-laden product, every product manager will realize it. It’ll become the industry sell signal. They will scramble to get their non-GMO products available quickly, and we will win.”
Join Us in Your Right to Know by Getting GMOs Labeled!
- No matter where you live in the United States, please donate money to these labeling efforts through the Organic Consumers Fund.
- Sign up to learn more about how you can get involved by visiting Yeson522.com!
- For timely updates on issues relating to these and other labeling initiatives, please join the Organic Consumers Association on Facebook, or follow them on Twitter.
- Talk to organic producers and stores and ask them to actively support the Washington initiative.